Apple and Samsung dominated the top-ten best-selling phones list according to the latest Counterpoint Research report. The two brands accounted for nine out of the top ten best-sellers, with Xiaomi being the only other brand featured in the rankings.
The iPhone 16 was the best-selling device for the first three months of the year, marking a return for the baseline iPhone model for the first time since 2023. The device fared particularly well across the Middle East and Africa region as well as Japan, where it recorded its highest growth.
The 16 Pro Max came in second, followed by the 16 Pro in third place. The 16 Pro series models accounted for nearly half of Apple’s total iPhone sales during the Q1 period.
The iPhone 15 slots in fourth place, followed by Samsung’s best-selling device – the Galaxy A16 5G.
Going further down the list, the Galaxy A06 is at the sixth spot, followed by the Galaxy S25 Ultra in seventh as the only premium segment device from the brand in the top ten. The Redmi 14C is Xiaomi’s one and only entry at the eighth spot, followed by the Galaxy A55 and the iPhone 16 Plus, which round out the rankings.
